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Vice President - Marketing

ComPsych

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Job Snapshot
Location:
455 N Cityfront Plaza Dr
NBC Tower 13th Floor
Chicago, IL 60611 (map it!Map it! )
Employee Type:
Full-Time
Industry:
Healthcare - Health Services
Insurance
Managed Care
Manages Others:
Yes
Job Type:
Marketing
Management
Executive
Education:
4 Year Degree
Experience:
At least 10 year(s)
Post Date:
10/28/2009
Contact Information
Contact:
Ben Swartwout
Description

About ComPsych

Founded in 1984, ComPsych is the world’s largest provider of employee assistance programs (EAPs) and is the leading provider of fully integrated EAP, behavioral health, wellness, work-life, crisis intervention services and outsourced HR solutions under the GuidanceResources brand. ComPsych provides services to more than 29 million individuals and 11,000 organizations throughout the U.S. and 97 countries. Clients range from the Fortune 500 to smaller public and private concerns as well as government entities and Taft-Hartley groups. ComPsych creates “Build-to-Suit" programs which help employers attract and retain employees as well as improve employee productivity and performance. For more information, visit www.compsych.com.


Job Summary

As the Vice-President of Marketing, the selected candidate will drive ComPsych's efforts to leverage its market leading position for further revenue growth.  Areas of responsibility include: corporate marketing and branding, sales tool development, demand creation and lead generation, product marketing and launch management; public relations, competitive analysis and external communications.

Primary Responsibilities

  • Ensure that ComPsych achieves optimal market penetration and is recognized as a global indust

  • Develop and execute marketing strategies to foster a unique brand awareness and to support revenue goal achievement across existing ComPsych product linesry leader by key brokers, HR/Benefits decision makers and consumers

  •  Analyze the competitive landscape and strategically develop and lead a strategy that consistently beats the competition

  •  Oversee marketing communications, including branding, public relations, advertising, online media, trade shows, seminars and website design and content

  •  Partner with sales to support sales initiatives, implement competitive strategy and drive sales effectiveness

  •  Direct external agencies and vendors to deliver results against goals and on budget

    • Requirements

    •  BS/BA required; MBA preferred

    • At least 10 years senior management experience, with a track record of increasingly responsible positions within the marketing area of a business services organization

    •  Good understanding of the competitive landscape in employee benefits, healthcare and HR services

    •  Demonstrated track record of developing and executing marketing strategies that have consistently met or exceeded their objectives

    •  Strong strategist who is able to present, develop and guide projects to completion

    •  Hands-on, innovative; results oriented leader; strong decision maker with ability to prioritize complex objectives and meet aggressive timelines

    •  Self motivated, proactive executive capable of working independently and as part of a team

    •  Experience managing vendor relationships

    •  Stable work history required

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