The Company
Around the globe, New Balance is recognized as a leading manufacturer of high-performance athletic footwear and apparel. The company’s objective is straightforward -- equip the elite and everyday athlete with footwear, apparel and accessories that provide the best performance, fit, quality and comfort.
Headquartered in Boston, MA, New Balance manufactures and markets technically innovative, width-sized performance footwear and apparel for women, men, and children.
Over the past few years New Balance’s growth has significantly out-paced that of the industry. Worldwide sales have grown from $221 million in 1992 to more than $2 billion today. As a privately held company, New Balance has remained committed to a focused set of philosophies and strengths -- including technical superiority, width-sizing, U.S. manufacturing, grassroots promotions and strong partnerships with its retailers and suppliers. Teamwork, total customer satisfaction and integrity are the core values upon which New Balance operates, and the company’s tremendous success can be credited to its unyielding commitment to these values.